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标题: ［转贴］［公告］嘉加梦欢迎您的加盟 [打印本页]
作者: jajemon    时间: 2006-12-16 15:57
标题: ［转贴］［公告］嘉加梦欢迎您的加盟
<font color="#DC143C"><font size="4">嘉加梦欢迎您的加盟！</font></font><br />嘉加梦（JAJEMON）公司<br />嘉加梦品牌系由意大利路易斯公司独资创建，一直以来专注于打造全球顶级睡眠，在佛罗伦萨设有一流的睡眠研究中心，是欧洲睡眠研究协会会员、中国拥有被类产品专利最多的供应商、全球品类最齐全的被子产品专家。<br />嘉加梦家纺是世界顶级家纺品牌之一。秉承“睡眠环境专家”的品牌定位，以顶级的被枕、套件为核心竞争优势，致力于向中国消费者提供最佳的睡眠环境，从而获得优质睡眠。近年来，嘉加梦家纺不断加大对中国大区的投资力度，由此可见嘉加梦对中国市场的决心和信心。<br />嘉加梦（JAJEMON）的品牌定位<br />来自意大利，世界的嘉加梦把品牌定位在中高档家纺的消费市场。面对不同消费特点划分的顶级大师、大师级、经典级、时尚级四梯次被芯产品，满足不同消费者需求；独创的“TC Water”水洗技术，人性化的“TOUCH TM”创意设计理念，致力于向中国消费者提供优质睡眠，成为中国家庭一贯信赖的被子专家。同时“经典不落时尚、浪漫不失理性”的嘉加梦独有气质，融合在充满时尚创意元素与材质创新的套件系列中，丰富多彩的花型和款式的设计更加注重人的身心感受，为您营造一片温暖的居家氛围。拥有全套反映嘉加梦（Jajemon）性格的家居用品，更能凸显主人品位与格调，享受充满时尚与魅力的嘉加梦生活。<br />嘉加梦（JAJEMON）的管理<br />苏州家利家饰用品有限公司公司下设营销中心、市场部、财务部、人事部、生产部五个部门，有着科学的管理机制和强大的资金实力，为每一位合作伙伴提供全方位的支持和服务。<br />我们提供包括经营管理各方面内容的全套方案，这套方案包括在操作手册中。您必须遵守这些规定，以保证我们的所有分支店提供的商品和服务保持统一的质量标准，树立统一的嘉加梦（Jajemon）品牌形象。<br />在开业之前，我们将对您进行全面系统的培训。<br />在开业之后，我们为您提供后续不断的商业支持和协助，努力减少您的后顾之忧。<br />嘉加梦（JAJEMON）的经营模式&nbsp; &nbsp; &nbsp; &nbsp; <br />嘉加梦在研究品牌企业单品类和轻资产模式的基础上，进一步提炼企业可用资源，得出嘉加梦与传统家纺行业相异的全新的经营模式——价值创新型品类经营模式。<br />价值创新型品类经营模式：<br />以被子为核心，深入挖掘被子文化与产品，将被子做深、做透、做专；同时以时尚的风格套件为补充，做到个性化经营；通过对各种创新型渠道资源的整合，形成立体网络式的终端布局；通过专业的营销策略与手段，拉动品牌文化和产品的销售；通过产品的独特优势和品牌个性来构筑竞争壁垒，利用品牌的高价值策略来应对如今家纺行业的混乱竞争状态，开辟全新的市场空间<br />嘉加梦（JAJEMON）的加盟七大支持<br />对代理商加盟提供装修支持、开业策划、管理、培训、信息、广告、配送共七项后续支持服务：<br />免费的装修支持：第三方一流的专业设计公司的合作，免费为您提供优质设计，并提供统一的陈列道具。我们将为您提供最高可达180元/平方米的装修补贴。<br />全面的开业策划：在开业阶段，我们将配备专业人员对新开店进行全方位策划推广。<br />??高效的统一管理：进行有效的终端统一信息化管理，协助经销商建立简洁、高效的管理体系。提供质量过硬的产品，配备专人与经销商商进行沟通，协助代理商开拓与维护市场。<br />??专业的指导培训：对经销商进行产品培训和市场销售培训，并对经销商的销售人员和业务人员进行长期定期和不定期的相关免费培训，包括产品陈列，销售指南等。<br />??最新的信息反馈：将本行业内最新动态及各类相关市场信息及时的反馈给各地经销商。<br />??强势的广告支持：总部将适时、长期的在媒体上以多种方式开展广告宣传活动，各地区都可不同程度的得到广告支持。&nbsp; &nbsp; &nbsp; &nbsp; <br />??快速的物流配送：保证利用各种物流渠道，在第一时间及时送达。<br />嘉加梦（JAJEMON）的市场前景<br />随着生活水平和消费水平的提高，人们对于被子的要求已经从单纯的保暖性转向了对舒适性、保健性、易洗涤等多方面的要求。嘉加梦的被子就体现了舒适健康和美观的宗旨。因此，定位于替代传统被子的嘉加梦被子专家，目标市场非常庞大。并且，随着市场拓展的进一步深入，将逐步推出不同系列的产品以适合各阶层的消费者。<br />您不可不知的数据：&nbsp; &nbsp;&nbsp; &nbsp;<br />&nbsp; &nbsp;&nbsp;&nbsp;<br />嘉加梦公司联系地址<br />苏州家利家饰用品有限公司<br />江苏省苏州常熟古里<br />Tel：+86－512—52305866，52305166<br />Fax：+86—512—52305966<br />联系人：<br />华东大区<br />请联系：&nbsp;&nbsp;孙经理&nbsp; &nbsp;13701574607&nbsp; &nbsp; QQ号：631095945<br />华南大区<br />请联系：&nbsp;&nbsp;单经理&nbsp; &nbsp;13773075229&nbsp; &nbsp; QQ号：19510263<br />东北大区<br />请联系：&nbsp;&nbsp;杨经理&nbsp; &nbsp;13812976348&nbsp; &nbsp; QQ号：286004906<br /><br />附录：&nbsp; &nbsp;&nbsp; &nbsp;<br />&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp;&nbsp;投资经营赢利分析表&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;<br />专卖店（以80—100平方米为例）&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;单位：万元<br />&nbsp; &nbsp; &nbsp; &nbsp; 项目&nbsp; &nbsp; &nbsp; &nbsp; 费率&nbsp; &nbsp; &nbsp; &nbsp; 第一年&nbsp; &nbsp; &nbsp; &nbsp; 第二年<br /><br />需投入资金&nbsp; &nbsp; &nbsp; &nbsp; 货品成本&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 10&nbsp; &nbsp; &nbsp; &nbsp; 15<br />&nbsp; &nbsp; &nbsp; &nbsp; 装修费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 5&nbsp; &nbsp; &nbsp; &nbsp; 0<br />&nbsp; &nbsp; &nbsp; &nbsp; 预付租金（季度）&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 4&nbsp; &nbsp; &nbsp; &nbsp; 4<br />&nbsp; &nbsp; &nbsp; &nbsp; 流动资金&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 8&nbsp; &nbsp; &nbsp; &nbsp; 12<br />&nbsp; &nbsp; &nbsp; &nbsp; 合计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 27&nbsp; &nbsp; &nbsp; &nbsp; 31<br />收入&nbsp; &nbsp; &nbsp; &nbsp; 日销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 0.3&nbsp; &nbsp; &nbsp; &nbsp; 0.4<br />&nbsp; &nbsp; &nbsp; &nbsp; 月销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 9&nbsp; &nbsp; &nbsp; &nbsp; 12<br />&nbsp; &nbsp; &nbsp; &nbsp; 年销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 108&nbsp; &nbsp; &nbsp; &nbsp; 144<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 108&nbsp; &nbsp; &nbsp; &nbsp; 144<br />成本&nbsp; &nbsp; &nbsp; &nbsp; 进货成本&nbsp; &nbsp; &nbsp; &nbsp; 50%&nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />毛利润&nbsp; &nbsp; &nbsp; &nbsp; 收入—成本&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />费用&nbsp; &nbsp; &nbsp; &nbsp; 年租金&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 16&nbsp; &nbsp; &nbsp; &nbsp; 16<br />&nbsp; &nbsp; &nbsp; &nbsp; 水电费&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 1&nbsp; &nbsp; &nbsp; &nbsp; 1<br />&nbsp; &nbsp; &nbsp; &nbsp; 人员工资&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 4&nbsp; &nbsp; &nbsp; &nbsp; 6<br />&nbsp; &nbsp; &nbsp; &nbsp; 通讯费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 0.5&nbsp; &nbsp; &nbsp; &nbsp; 0.8<br />&nbsp; &nbsp; &nbsp; &nbsp; 运输费、仓储费&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 1&nbsp; &nbsp; &nbsp; &nbsp; 1.5<br />&nbsp; &nbsp; &nbsp; &nbsp; 广告、促销费&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2&nbsp; &nbsp; &nbsp; &nbsp; 2.5<br />&nbsp; &nbsp; &nbsp; &nbsp; 机会成本&nbsp; &nbsp; &nbsp; &nbsp; 7.2%&nbsp; &nbsp; &nbsp; &nbsp; 1.944&nbsp; &nbsp; &nbsp; &nbsp; 2.232<br />&nbsp; &nbsp; &nbsp; &nbsp; 维护费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 1&nbsp; &nbsp; &nbsp; &nbsp; 1<br />&nbsp; &nbsp; &nbsp; &nbsp; 其他费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 1&nbsp; &nbsp; &nbsp; &nbsp; 1.5<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 28.44&nbsp; &nbsp; &nbsp; &nbsp; 32.53<br />纯利润&nbsp; &nbsp; &nbsp; &nbsp; 毛利—费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 25.56&nbsp; &nbsp; &nbsp; &nbsp; 39.47<br />投资回报率&nbsp; &nbsp; &nbsp; &nbsp; 纯利/投入资金&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 94.7%&nbsp; &nbsp; &nbsp; &nbsp; 127.3%<br />以80—100平方米专卖店为例计算。其中销售额只是淡季的保守估计，按每年最低增长33%计算。如果包括我公司按销售回款的返点，利润更为可观，投资回报率更高。而且回收的投资中都已包括首期进货额。<br /><br /><br />商场专柜（以50平方米商场专柜为例）&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;&nbsp; &nbsp;单位：万元<br />&nbsp; &nbsp; &nbsp; &nbsp; 项目&nbsp; &nbsp; &nbsp; &nbsp; 费率&nbsp; &nbsp; &nbsp; &nbsp; 第一年&nbsp; &nbsp; &nbsp; &nbsp; 第二年<br />需投入资金&nbsp; &nbsp; &nbsp; &nbsp; 首期进货额&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 8&nbsp; &nbsp; &nbsp; &nbsp; 10<br />&nbsp; &nbsp; &nbsp; &nbsp; 装修费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 3&nbsp; &nbsp; &nbsp; &nbsp; 0<br />&nbsp; &nbsp; &nbsp; &nbsp; 流动资金&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 5&nbsp; &nbsp; &nbsp; &nbsp; 8<br />&nbsp; &nbsp; &nbsp; &nbsp; 合计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 16&nbsp; &nbsp; &nbsp; &nbsp; 18<br />收入&nbsp; &nbsp; &nbsp; &nbsp; 日销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 0.15&nbsp; &nbsp; &nbsp; &nbsp; 0.2<br />&nbsp; &nbsp; &nbsp; &nbsp; 月销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 4.5&nbsp; &nbsp; &nbsp; &nbsp; 6<br />&nbsp; &nbsp; &nbsp; &nbsp; 年销售收入&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 54&nbsp; &nbsp; &nbsp; &nbsp; 72<br />成本&nbsp; &nbsp; &nbsp; &nbsp; 进货成本&nbsp; &nbsp; &nbsp; &nbsp; 40%&nbsp; &nbsp; &nbsp; &nbsp; 21.6&nbsp; &nbsp; &nbsp; &nbsp; 28.8<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 21.6&nbsp; &nbsp; &nbsp; &nbsp; 28.8<br />毛利润&nbsp; &nbsp; &nbsp; &nbsp; 收入—成本&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 32.4&nbsp; &nbsp; &nbsp; &nbsp; 43.2<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 32.4&nbsp; &nbsp; &nbsp; &nbsp; 43.2<br />费用&nbsp; &nbsp; &nbsp; &nbsp; 商场扣点&nbsp; &nbsp; &nbsp; &nbsp; 26%&nbsp; &nbsp; &nbsp; &nbsp; 14.04&nbsp; &nbsp; &nbsp; &nbsp; 18.72<br />&nbsp; &nbsp; &nbsp; &nbsp; 人员工资&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 2&nbsp; &nbsp; &nbsp; &nbsp; 3<br />&nbsp; &nbsp; &nbsp; &nbsp; 通讯费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 0.4&nbsp; &nbsp; &nbsp; &nbsp; 0.6<br />&nbsp; &nbsp; &nbsp; &nbsp; 广告、促销费&nbsp; &nbsp; &nbsp; &nbsp; 2%&nbsp; &nbsp; &nbsp; &nbsp; 1.08&nbsp; &nbsp; &nbsp; &nbsp; 1.44<br />&nbsp; &nbsp; &nbsp; &nbsp; 机会成本&nbsp; &nbsp; &nbsp; &nbsp; 7.2%&nbsp; &nbsp; &nbsp; &nbsp; 1.152&nbsp; &nbsp; &nbsp; &nbsp; 1.296<br />&nbsp; &nbsp; &nbsp; &nbsp; 小计&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 18.67&nbsp; &nbsp; &nbsp; &nbsp; 25.07<br />纯利润&nbsp; &nbsp; &nbsp; &nbsp; 毛利—费用&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 13.73&nbsp; &nbsp; &nbsp; &nbsp; 18.13<br />投资回报率&nbsp; &nbsp; &nbsp; &nbsp; 纯利/投入资金&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; 85.8%&nbsp; &nbsp; &nbsp; &nbsp; 100.7%<br />以50平方米商场专柜为例计算。其中销售额只是淡季的保守估计，按每年最低增长33%计算。如果包括我公司按销售回款的返点，利润更为可观，投资回报率更高。而且回收的投资中都已包括首期进货额。
作者: jajemon    时间: 2006-12-16 15:58
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